A results-driven digital marketing and automation specialist with expertise in brand marketing, eCommerce, and international expansion. Skilled in leveraging tools like HubSpot and Generative AI to create data-driven strategies that drive growth and enhance audience engagement. Passionate about optimizing processes and helping businesses unlock their full potential in a competitive landscape.

EXPERIENCE

Agenzee Grayscale Logo
RD GLOBAL INC

Associate Marketing Manager

  • Managed and optimized Google Ads campaigns to drive lead generation and increase ROI.
  • Implemented and maintained email marketing strategies, ensuring high engagement and conversion rates.
  • Utilized HubSpot CRM and automation to streamline marketing processes and enhance customer relationships.
  • Conducted lead generation through paid ads and ensured email hygiene for effective communication.
  • Collaborated with cross-functional teams to align marketing efforts with overall business objectives.
Roima Grayscale Logo
ROIMA INTELLIGENCE OY

Group Digital Marketing Specialist

  • Executed comprehensive Digital Marketing Strategies using PPC, SEM, Social Media, and content to drive results.
  • Integrated HubSpot Email Automation across the organization to enhance efficiency and engagement.
  • Led integrated planning processes, optimizing budget and ROI plans with innovative digital marketing initiatives.
  • Collaborated with marketing leaders and cross-functional teams to define customer objectives and performance metrics.
  • Monitored digital marketing campaign performance, aligning with goals and KPIs to translate insights into strategies.
  • Analyzed paid media, web traffic, and SEO data to predict trends and develop actionable insights for improvements.
  • Leveraged data from various channels to anticipate trends and drive strategic campaign enhancements.
  • Optimized conversion points and user funnels, proposing strategic improvements for websites and campaigns.
MICRO ORBIT CONSULTING SERVICES [Contract]

Senior Digital Marketing Consultant

  • Achieved substantial improvements in website and landing page conversions via A/B testing.
  • Delivered impactful results in SEO/SEM, significantly elevating search engine rankings and visibility.
  • Successfully designed and launched high-performing client websites using WordPress.
V.S. COMPAGNIE

Digital Marketing Consultant│ E-Commerce Manager

  • Designed captivating online store layouts, logos, and categories.
  • Managed and guided a team of 5 for optimal performance.
  • Ensured product listings met standards and clarity.
  • Created e-commerce sales strategy with forecasting.
  • Executed promotional campaigns for sales and inventory.
  • Analyzed data to uncover customer preferences.
  • Enhanced web content for SEO and SEM effectiveness.
  • Leveraged Google, Facebook, and Bing Ads for growth.
  • Tracked customer metrics through KPIs.
  • Innovated processes for system optimization.
  • Monitored competitors and product trends.
  • Enhanced marketing automation through Email and HubSpot.
HelpExpats Grayscale Logo
HELPEXPATS

Founder & Marketing Head

  • Executed successful B2B2C negotiations, demonstrating exceptional communication and relationship-building skills.
  • Enhanced business reach through securing exclusive arrangements and collaboration agreements.
  • Developed partner relationships, including Affiliate Partners, for B2B2C growth.
  • Conducted targeted client engagement through precise market research.
  • Tailored solutions to ensure high satisfaction and retention rates.
  • Demonstrated adeptness in Instagram Ads, Facebook Ads, and Google Ads for growth.
  • Utilized WordPress, Canva, Photoshop, and WooCommerce for site design and development.
  • Integrated Email Marketing Automation for optimized outreach and engagement.

EDUCATION

Sept 2018 - Jun 2020

Masters In International Management

Pursuing my Master’s in International Management at Audencia Business School in Nantes, France, with a focus on Marketing and Strategy, has significantly propelled my career forward. This specialization has provided me with the tools for data-driven decision-making and strategic thinking, allowing me to enhance marketing initiatives in roles such as eCommerce Manager and Marketing Manager. It has played a key role in both my professional advancement and the achievements of the organizations I’ve been part of.

JAN 2014 - 20 JUL 2022

Bachelors of Technonlogy in Mechanical Engineering

My Bachelor of Technology in Mechanical Engineering from SRM University, Chennai, laid a strong foundation in core engineering principles like mechanics, thermodynamics, and design. This program honed my analytical thinking, problem-solving, and innovation skills, enabling me to approach challenges systematically and deliver practical solutions. Through hands-on projects, I gained real-world experience in designing efficient systems, which has been instrumental in driving success across diverse, highly analytical roles and adapting to dynamic environments.

PROFESSIONAL SKILL

HUBSPOT
0%
GOOGLE ADS
0%
META ADS
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LINKEDIN ADS
0%
MS OFFICE
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WORDPRESS
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WOOCOMMMERCE
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GOOGLE ANALYTICS
0%
EMAIL MARKETING
0%
CANVA
0%

LANGUAGES KNOWN

English

Native Fleuncy

French

Intermediate

Hindi

Native Fluency

MY INTEREST

Travelling
Aviation
Cooking
Cuisine
Movies
Pets

REFERENCE

Mayank is a highly skilled digital marketing professional. At Roima Intelligence in 2023, his expertise in HubSpot, Google Analytics, and Ads transformed our marketing efforts. He played a pivotal role in rebuilding our website and supported teams across Scandinavia. Mayank's technical proficiency, professionalism, and seamless remote collaboration left a lasting positive impact on our digital presence.
Martina Sandberg
Project Manager, Roima Intelligence
Mayank was an exceptional Marketing Manager for HnD Social. His expertise boosted our café’s online visibility on Google and social media, attracting a wider audience. He designed vibrant event posters that increased attendance and engagement. Mayank’s strategic approach, creativity, and dedication transformed our digital presence. If you need someone to elevate your brand’s marketing, he’s the perfect choice. Highly recommended!
Hrishikesh Kashyap
Founder, HnD Social